Van Meter Becomes FCG’s Newest Client

Van Meter Inc, an electrical distributor in Iowa, is now an FCG client. Van Meter recently retained FCG to conduct Distributor Preference Market Research for them.

FCG conducted telephone interviews with Van Meter customers throughout Iowa to find out what Van Meter can do to gain a larger percentage of their business, as well as asked their views and opinions of each of the electrical distributors in the market and why they do business with certain distributors over others.

Van Meter has twelve locations throughout the state of Iowa, is an active AD member, and ranked the 31st largest electrical distributor in the country in terms of revenue according to Electrical Wholesalers Magazine, with approximately $200 million in annual revenue.